.....Discover how our floating range was born
The Floating FibreAir
In the beginning, it was a simple industrial incident… It was an engineer who, somewhere in an Italian factory, injected too many microbubbles of air into a batch of hollow synthetic fibres, usually used in thermal insulation, rendering the whole lot unusable, only fit to be discarded..
However, fate stepped in. Someone noticed that these air-filled fibres floated like nothing else!
We are at the beginning of the 2000s.
Alain Belkadi has managed Greystone since it was established in 1981.
He is an experienced businessman who has built his career in textiles for 39 years and who has worked with the biggest names in distribution.
As a result, Carrefour, Auchan, Système U, Intermarché, Leclerc and even Casino have called on his expertise over time, and continue to do so.
In fact, in his own factories in Bangladesh, he still manufactures the own brands for the greatest distributors.
But at this time in his career, when a new century is beginning, Alain Belkadi feels he is at a turning point, that he needed to find new drive in his work. This fibre will give him that opportunity.
Conquering the world!
Floating swimsuits for everyone
The technical mastery acquired over the years allows us to look at new territories for FibreAirⓇ, which sees itself available on new markets.
Plouf! thus designs floating swimsuits for adults and teenagers that allow those who don’t already know how to swim to learn and persons with reduced mobility to enjoy the water in complete safety. The parent brand, Plouf, thus decides to launch the Safety-Concept by Plouf brand.
It is aimed at adults and provides them with the same floating expertise as the children’s floating swimsuit.
From the start there is a search for style and aesthetics, with research work that could only be carried out by a specialist. Consequently, the brand offers a design suited to every person’s body shape, presenting a sculptured and structured outline. The brand also expands its action to adult sailing clothes: floating sailing jackets and overalls, that are revolutionizing the world of yachting by substantially increasing safety at sea for those wearing these garments. Want to know more about our products?
Discover our FibreAirⓇ, as well as our floating range production line and the European Standards covering our floating garments for children and adults.